Program Overview
How can tourism and hospitality work together to build a multi-billion dollar industry? Spend Winter Session in Jamaica, and learn about how its clubs, spas and resorts have grown into major tourist destinations over the last few decades. This program will give you hands-on experience with club, spa and resort development in an international and multicultural setting, while increasing your understanding of regional tourism.
Bundled together, clubs, spas and resorts are the fastest growing segments of hospitality and tourism; there are more than 27 million golfers and 29 million health club members, together creating over $56 billion business in the U.S. alone. Complementing that, U.S. corporations spend over $40 billion on success training and $16 billion on convention retreats—in destinations all over the world.
On this program, you’ll examine Jamaica as a case study in hospitality and tourism, and learn about:
- Operating and managing clubs, spas and resorts
- Developing spa life enhancement/discovery programs, corporate high performance programs, and tennis and golf programs
- Creating marketing and financial plans for clubs, spas and resorts Jamaica, its economic development and its ten-year strategic plan for tourism
- Jamaica, its economic development and its ten-year strategic plan for tourism
Classes will be held primarily at Kingston’s University of Technology, Jamaica School of Hospitality and Tourism Management. You’ll also make site visits to clubs, spas and resorts. In addition, you’ll travel around the island and visit sites such as: Jamaica House; Devon House; the Bob Marley Museum; the Blue Mountain coffee plantation; native craft markets; theaters; and dance festivals. Travel will include visits to Port Antonio, Port Royal, Montego Bay, Negril and Ocho Rios.
UD students pay all program fee deposits by direct bank transfer via this website: http://www.udel.edu/studyabroadpayments. Non-UD students should send a check, payable to the University of Delaware, to CFIS, Elliott Hall, 26 East Main Street, Newark, DE 19716. Credit card payments are not accepted.